Wednesday 8 January 2014

Noel 2013: Behind the scenes

In line with the trend of 'Surprise and Delight', we decided to take a hand-made approach to our festive gifts this season. Given that we have had a lot of interest about how the look was achieved we thought we'd write a quick blog about how the craftsman process materialised.

The Yard Creative festive gift 2013 - the finished article
We decided that a lovely bottle of wine to accompany a festive meal or cheese-fest was best and after visiting a local wine merchant, Philglas & Swiggot, to discus (and taste) some recommendations we settled upon a tasty red with a spicy richness which was evocative of Christmas.

But now, how to put a TYC stamp on it? 

Well, seems as we are all about a personal service, it made sense to personalise each gift with a message, hence the wine box lid painted with blackboard paint. Next we decided upon a frosty white bottle with a festive wish etched upon it.

Calling upon some old workshop skills acquired during the golden days of university, the labels and bottle necks were masked.

 The Yard Creative festive gift 2013 - preparation
 The Yard Creative festive gift 2013 - masking and glue gunning
Following a lot of failed attempts we used a glue gun and a steady hand to scribe the festive wish and then lovingly spray painted each bottle in mat white.

The Yard Creative festive gift 2013 - the spray booth
The Yard Creative festive gift 2013 - ready for personalisation
Each bottle was accompanied with a neck label telling the story about the remarkable wine producer André Romero, which describes one mans determination to single-handedly put the unknown wine region Rasteau on the map by focusing on generating a high quality product in order to survive and thus putting him in the ring with the famous producers / big players. Something that we as TYC aim to do with every project, every day.

Thank you to those lucky people that received them. The feedback has been great.

The Yard Creative festive gift 2013 - the finished article
The Yard Creative festive gift 2013 - the finished article
Job done.